Through the usage of pop culture, the creator (who is left unnamed) of this image is able to sustain a large audience to the anti-smoking movement, creating an effective piece of propaganda. While the image itself is simplistic, it manages to draw in a large audience due to its reference to the popular video game brick breaker, a game that is easily recognizable to all. Within the picture itself, the bricks, which are broken during the game, represent a set of lungs. This communicates to the audience that through the usage of tobacco, oneself is only slowly beating away their own health, in particularly their lungs. Cleverly enough, the author also chooses to represent the paddle, which is used to hit the ball which breaks the bricks, is represented as a cigarette. This shows the audience that cigarettes themselves are what are destroying our lungs. As a result of this images simplistic and clear point, it is not only easy for the audience to comprehend the message, but it also has a greater impact on the audience because of its usage of the reference to brick breaker. I believe that this piece of propaganda for the anti smoking community is very effective in a sense that it sends a deeper message to the audience of not only how smoking can affect your health, but also of why not to smoke. Through the usage of brick breaker, the creator of the image is subliminally telling his audience that smoking is all fun and games until your health has depleted. This relates to brick breaker because the game in itself is fun until all of the bricks are gone and the game is finally over. Through this deeper interpretation, I believe that this ad not only completed its task in bringing the attention of the anti smoking movement to a greater audience, but also solidified itself as one of the most recognizable pieces of anti-smoking propaganda.
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